Inspiring the team with AI
Heidelberg Materials is one of the world's largest producers of building materials and solutions. How do you spread AI knowledge in a formal, certifiable and, at the same time, engaging way?
The problem
How do you spread AI knowledge while ensuring attention and active participation, in a format that is formal and certifiable yet engaging and memorable?
The team needed something different from the usual classroom training: an intervention capable of opening minds, sparking curiosity and leaving a lasting mark - without losing the rigour required in a structured enterprise context.
The solution
A high-impact envisioning session, with an accessible yet stimulating narrative approach, combining analysis of future trends, pioneering cases and constructive provocations.
The content took participants beyond their day-to-day operational dimension, opening up a space for strategic and creative reflection. The constructive provocations sparked genuine debate, with participants actively engaged throughout the session.
The results
The team gained a clear vision of AI's potential, with new strategic questions and greater openness to exploring concrete use cases.
The session generated a level of engagement beyond expectations, with requests for follow-up sessions afterwards.
We didn't think it was possible to talk about AI in a way that was both this accessible and this relevant to our own reality. It was a morning that changed our perspective.
Let's build your case
From assessment to plan: a thirty-minute call to understand where to start and define the first concrete step together.